Learners sometimes remember what they see better than what they hear. Some learners tend to prefer reading, writing, and art to listening to lectures or music. Fortunately, eLearning is by its nature a highly visual medium. The key is maximizing your tools to create a truly effective and engaging eLearning experience.
- Use Metaphoric Visuals– Using graphics may seem like a no-brainer, but you’d be surprised how easy it is to use “filler” images, rather than meaningful ones that augment the material. Think about visually representing concepts. For instance, you might show the parts of an essay as the various cars of a train, having the learner click on each train car for additional information. Metaphoric images like this can stick in the learners’ mind, making it easier for them to recall the concepts later.
- Use Concrete Visuals– Or you might use images that directly depict the subject matter, such as showing a form and highlighting the key points as you move through it. If you can use images to forge an emotional connection with your learners, it is even better. Images that make learners laugh, feel sympathy, or stimulate their curiosity will make your course more engaging and memorable.
- Break Up the Text– You can also use pictures to break up text-heavy pages, which can strain the eye. Inserting images throughout can give the eyes a rest, and allow the brain to connect the images with the text. Isolate the key information on the page and use images to direct the learners’ attention to that information.
- Quality is Key– Don’t use generic photos, unimaginative graphics, or poor quality images. Use images that show real people, places, or things, and that connect the learners’ prior knowledge to the new information. Make sure the images are appropriately sized and laid out in an aesthetically pleasing manner.
- Think Visually– It’s easy to fall prey to the dreaded bulleted list for page after page, especially if you’re a linear thinker. Instead, try to imagine the information visually. Can you make those bullet points a chart, mind map, timeline, flow chart, or graph?
- Use Videos– Videos can be a great tool, especially for showing “how-to.” Many people enjoy watching others to learn a new skill. YouTube has plenty of tutorials where you can learn everything from knitting to bricklaying, attesting to the popularity of visual learning. If your budget allows, creating your own videos can be a great way to take your course to the next level.
- 508 Requirements-Just keep in mind that as with all visual elements for courses that require access for people with disabilities that there are special steps required to make sure that images and videos can be properly accessed by the various screen reading technologies. More on this topic in a later blog.
Do you have any tips for using visuals to connect with your learners?